Why is JOYSWAG synonymous with hygge?

HYGGE is a warm & cozy feeling of wooly socks and hot chocolate by the fire place, while the sound of heavy rain is pounding against the window. When it is cold outside, but warm inside. A fire in your heart and in your soul.

HYGGE (pronounced hue-guh not hoo-gah) is a Danish word used when acknowledging a feeling or moment, whether alone or with friends, at home or out, ordinary or extraordinary as cozy, charming, or special.

At JOYSWAG, whether we are at home or in the office, interacting with strangers or co-workers, customers or cronies,we create a magical hygge environment of comfortable conviviality. 

JOYSWAG is an experience.

Think warm chocolate cake.

Think cozying up on the couch with your favorite book.

Think candles.

Think bike-riding through a quaint town.

Think yoga on the beach. Namaste'!

That is HYGGE.

That is JOYSWAG.

Only buy what sparks JOY.

What creates a feeling a MAGIC inside you.

Envelopes you with a warm hug and a deep embrace.

A hug from us to you.

An embrace 

that will erase

all sorrow